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Gomble Builders Paused as Focus Shifts to Core Games


Gomble Games

Gomble Builders Hits Pause After Promising Start

In the ever-evolving world of blockchain games, change is often the only constant. Gomble Games, the web3-focused arm of Korean gaming studio 111%, has officially announced a pause on its creator platform, Gomble Builders. The reason? Low user activity and engagement.

While this might sound like a setback at first glance, Gomble insists it’s a “step forward in focus.” The company plans to redirect its efforts toward core game projects—most notably, the actively-developed title WTF Defense. So, what happened to the Builders platform, and what’s next for Gomble Games? Let’s dive in.


What Was Gomble Builders?

Gomble Builders launched in May 2025 with an ambitious goal: to give the community a real voice in game creation. This platform empowered users to contribute content like characters, artwork, memes, and even game logic—some of it powered by AI. In return, contributors could earn a share of the game’s revenue.

What set Gomble Builders apart was its open-door policy. Anyone—from NFT holders to meme creators—could submit ideas. With the help of partners like Story, PG/Jirasan, DXNK, Adventure Layer, MEW, and Hippo, the Builders platform was backed by serious web3 muscle. The project also introduced a licensing marketplace where NFTs could become in-game assets, earning their creators rewards from actual gameplay.

It was a fresh take on user-generated content in web3. But even strong visions sometimes need stronger follow-through.


Why Did Gomble Builders Get Suspended?

In a detailed announcement on X (formerly Twitter), Gomble cited low participation as the key reason for suspending the Builders platform. Despite the hype and partnerships, the number of active users simply didn’t justify the platform’s continuation.

Rather than stretching themselves thin, the team decided to concentrate on their main development pipeline. One major project to watch is WTF Defense, a game born from the Builders initiative that continues full steam ahead. Gomble emphasized that this isn’t the end of user-created content—it’s a strategic pause to recalibrate priorities.


Who Is Gomble Games?

For those unfamiliar, Gomble Games (or GOMBLE) is a blockchain gaming division of the mobile powerhouse 111%. The South Korean studio has a solid pedigree in casual mobile games, and with Gomble, they’ve been bringing that same “pick-up-and-play” energy to web3 gaming.

Titles like Merge Lion, Rumby Party, and the Telegram sensation EggDrop have showcased the team’s talent for fun, social experiences. EggDrop alone boasts 3 million monthly players and 600,000 daily users. These games aren’t just fun—they’re designed for earning too.

At the heart of Gomble’s ecosystem is their $GM token. It powers rewards, creator payouts, and developer grants. With buyback-and-burn mechanisms and a current circulation of 275 million tokens (out of a 1 billion total), it’s a full-fledged economy in itself.

Gomble also uses a unique “Proof of Squad” (PoSQ) system, which rewards teams rather than just solo players. It’s a model that blends fun with fairness—and it works.


The Builders Vision: Community-Powered Gaming

When Gomble Builders launched, it was about more than just another platform—it was a vision. Gomble believed that great games shouldn’t only come from studios, but from the players themselves.

Creators could upload NFT art, suggest new game ideas, or help develop characters through AI-assisted tools. Everything was verified on-chain, and contributors earned revenue if their ideas made it into games. It was a decentralized, democratized approach to game development—and it was designed for the mainstream, not just crypto-savvy users.

The Builders initiative aimed to break out of the web3 echo chamber and bring community creation to mobile users around the world. While that vision hasn’t disappeared, its execution will take a different shape moving forward.


What’s Next for Gomble?

With Gomble Builders on hold, the team is doubling down on projects that show real traction. WTF Defense is front and center for now, and no other new titles have been announced yet. However, Gomble has hinted that it’s not abandoning user-generated content entirely—it’s just regrouping.

Lessons learned from Builders will likely inform how the company involves its community going forward. Whether through curated creator events, integrated NFT tools, or new co-creation mechanics, expect Gomble to return to these roots—but with sharper focus and clearer incentives.


A Reflection of Web3 Gaming's Growing Pains

Gomble’s move is also part of a broader trend. In the world of blockchain gaming, bold ideas often face real-world friction. Not every platform can build and maintain a vibrant creator ecosystem. That requires not just tools—but users, incentives, and consistent engagement.

This pivot by Gomble shows maturity. Instead of chasing everything at once, they’re focusing on what works, what scales, and what brings joy to players. Web3 gaming isn’t just about innovation—it’s about execution, and Gomble seems ready to embrace that reality.


Final Thoughts

Gomble’s decision to pause Builders may disappoint some, but it’s a strategic recalibration—not a retreat. Their core goal remains the same: to create accessible, rewarding, and fun blockchain games for a global audience.

Whether it’s through WTF Defense, new social mechanics, or future revivals of community tools, Gomble continues to be one of the more thoughtful players in the web3 gaming space.

As this new chapter begins, we’ll be watching closely. After all, in blockchain gaming, today’s pause might just be tomorrow’s breakthrough.

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Published: July 10, 2025

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